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Bob Giraldi lives now in New York. He worked in the advertising industry, at first at the famous agency Young & Rubicam. In 1973 he founded Bob Giraldi Productions and produced the huge number of 125 commercials per year - and this resulted in over 300 awards. His music-video works for rock-music bands represent a further stage of his spots for Dr. Pepper or Miller Lite and of his work as commercial producer for Broadway productions like Pippin, Evita or A Chorus Line. His promos for rockbands are supposed to be small musicals, i.e. 'Pieces Of Ice' (Diana Ross) which was a big budget production in New York. A more socially committed work was Pat Benatarīs 'Love Is A Battlefield'. His most famous work is Michael Jacksonīs 'Beat It'.
Videography:
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